- Role: Digital Content Creator (Green)
- Function: Digital Content Creator (Green)
- Reports to: Head of Brand
- Location: Leeds (Colton). 2mins from Junction 46 – M1, 20mins from Leeds Station
- Compensation: DOE
Our Background and The Job
Gym King was founded in 2015 and has grown from ‘bedroom brand’ to a leading athleisure and performance wear company with sales of in excess of £20m through an excellent online presence and
market leading retail partners. A highly entrepreneurial business driven as a tight fast-moving SME.
Gym King believes that we are all fighting for something and that something can be achieved with the right mindset and execution, changing our lives for the better forever.
We’re on the hunt for a creative, trend-driven Digital Content Creator to bring our brand to life across digital platforms. You’ll be at the forefront of content creation — capturing the energy of our community, athletes, and culture — and delivering scroll-stopping content that drives engagement and builds brand love.
From TikTok edits to Instagram reels, behind-the-scenes shoots to day-in-the-life storytelling, you’ll create and curate content that feels authentic, relevant, and on-brand.
Responsibilities
• Content Creation: Plan, shoot, and edit high-quality short-form and long-form content for use across social media, website, and digital campaigns, aligned with brand goals and audience interest.
• Social-First Storytelling: Produce reactive and planned content tailored for platforms like Instagram, TikTok Snapchat Shorts, and more — always aligned with the latest trends and cultural moments.
• On-Site & Studio Shooting: Support prep and attend shoots, events, and activations to capture live content — from product styling and athlete workouts to behind-the-scenes moments.
• Ecomm shoot selections: Assist on shoot by making image selections for ecomm and social to be sent on for retouching.
• Content Calendar Support: Assist in planning and scheduling content in line with the brand’s social media calendar and marketing campaigns.
• Trend Monitoring: Stay on top of social trends, cultural moments, and emerging creators — and bring fresh, relevant ideas to the table regularly.
• Monitor content performance using analytical tools and adjust strategies accordingly.
About You
• 2+ years demonstrable experience in a similar role; digital content creation or social media.
• Strong writing, editing and storytelling skills.
• Proficiency in graphic design tools & video editing software.
• Experience using content management systems and social media platforms.
• Ability to work independently and collaboratively in a fast paced environment.
• A creative mindset with strong attention to detail.
• Willingness to travel when required.
• A UK driving licence would be advantageous.
Gym King Values
• Fearless
• Focussed
• Driven
• Resilient
• Team Player
The successful candidate will demonstrate behaviours that are aligned to these values.
Benefits
• Salary commensurate with experience
• 25 days holiday (plus bank holidays) option to ‘buy’ up to 2 extra days
• Free onsite parking
• Relaxed and friendly working environment
• 50% Gym King discount for staff, friends & family
• 10 days sick pay (after completion of probationary period)
• Hybrid working (1 day a week work from home, usually on a Wednesday)
• Health Cash Plan (after completion of probationary period)
• GK profit related bonus scheme
• Flexible start (between 08:00-10:00) & finish (between 16:00 – 18:00) times
• Staff shop with heavily discounted sample Gym King products
• Cycle to Work
• Fully paid for annual staff party
Hours
Due to the nature of this role, the hours will be full time (37.5 hours per week) Monday-Friday, although a flexible approach is required at times to meet the needs of the role.
